Legal
Privacy Policy
Plain English about what data we collect, why, where it lives, and how to delete it. The summary: we process your Meta ad data to generate your reports, we never train on it, and you can delete everything in one click.
1. Operator
Adlenz is operated as a sole proprietorship by Glenn Moris, Im Feld 7C, 5452 Oberrohrdorf, Switzerland. References to “Adlenz”, “we”, “us”, or “our” in this policy mean the operator. Contact: hello@adlenz.com.
2. Scope & summary
This policy covers Adlenz (“we”, “us”) and all services provided at adlenz.com. It applies to customers who authenticate via Meta to run creative audits, visitors to our marketing site, and recipients of shareable report links.
One-line summary: We collect the minimum data needed to run your creative audit, we never train models on your data, and you can delete everything at any time.
3. What we collect
From Meta (read-only)
- Ad creatives: images, videos, captions, headlines, CTAs
- Ad metadata: campaign names, dates, placements, audiences
- Performance metrics: impressions, clicks, conversions, spend, ROAS
We do not collect: user-level data (customer profiles, emails, addresses), pixel events, attribution windows you haven’t approved, or data from any account you haven’t connected.
From you directly
- Account info: name, work email, company, role
- Brand inputs: brand guidelines PDFs, voice notes, competitor URLs (optional)
- Billing: last 4 digits, card brand, billing address (handled by Stripe; we never see full card numbers)
Automatically
- Product usage: pages viewed, features used, errors encountered (via self-hosted PostHog)
- Cookies: one session cookie + one preference cookie. No third-party tracking pixels on the app.
4. How we use it
We use the data strictly to:
- Generate your creative audit reports (vision + copy analysis, scoring, pattern detection, briefs)
- Keep your reports up to date with weekly/daily re-analysis on subscription plans
- Respond to support requests
- Send transactional emails (login codes, billing receipts, fatigue alerts you opt into)
- Improve the product: only in aggregate, de-identified form (e.g., “avg audit takes 7 minutes”)
We will never use your data to market to your customers, sell to third parties, or train external AI systems.
5. Sharing & sub-processors
We use a small list of sub-processors to run the service:
- Vercel: application hosting
- Supabase: database and authentication
- Cloudflare R2: creative file storage
- Stripe: payments and subscription billing
- Anthropic: vision and copy analysis (inputs are not used for training)
- Resend: transactional email
We do not share your data with advertisers, ad networks, or any third party for marketing purposes.
6. AI training
We do not train, fine-tune, or otherwise use your creative data to improve our own scoring or generation models. Our scoring model was trained once on a curated set of public and licensed creative data, before launch. It is updated quarterly using that same licensed corpus.
Prompts sent to Anthropic for vision and copy analysis are not used to train Anthropic’s models under their standard API terms.
7. Retention & deletion
We keep your audit data for 90 days by default on the Pro tier (so you can compare to historical reports). Single audits are retained for 30 days, then auto-purged.
You can delete your account at any time: Settings → Account → Delete. All creative files, embeddings, reports, and logs are purged within 30 days. Billing records are retained for the period required by applicable Swiss accounting and tax law.
8. Data Deletion
You can request deletion of your personal data at any time. When you sign in with Facebook or Google, Adlenz receives only your name and email address; when you connect a Meta ad account, we store the advertising data needed to produce your audits.
To delete your data:
- Delete your account directly from Settings, which removes your profile and associated audit data, or
- Email hello@adlenz.com from the address associated with your account and request deletion.
Upon a verified request we will delete the personal data Adlenz holds about you, including any data received through Facebook Login, as soon as reasonably possible and within the timeframes required by applicable law. Some records may be retained where retention is legally required (for example, payment records for tax purposes).
9. Your rights
Depending on where you live, you may have rights under the GDPR (EU/EEA), the Swiss FADP, and comparable laws, including the right to access, correct, export, delete, restrict, and object to the processing of your personal data. To exercise any of these, email hello@adlenz.com. We will respond as soon as reasonably possible and within the timeframes required by applicable law.
10. Security
Your data is encrypted in transit (TLS) and at rest through our infrastructure providers (Supabase, Cloudflare R2, Stripe). Adlenz is operated by a single individual and does not hold formal third-party security certifications. We apply reasonable measures to protect your data but cannot guarantee absolute security. In the event of a breach we will notify affected users in line with applicable law.
11. Contact
Glenn Moris (sole proprietor), Im Feld 7C, 5452 Oberrohrdorf, Switzerland.
hello@adlenz.com